About Montu

About Montu

Montu is a platform that combines artificial intelligence with a network of thousands of content creators to help you create human content.

Designed especially for brands and entrepreneurs, Montu lets you launch content campaigns (UGC, influencers, affiliates and more) in minutes, manage them from one place, and get creative content optimized for social media such as Instagram, TikTok or MercadoLibre.

🧠 What makes Montu different?

Montu automates and simplifies the whole process of collaborating with content creators. This includes:

  • AI-powered briefs: Generate campaigns in minutes, even if you have no prior experience.
  • Direct access to verified creators: Search, filter and collaborate with hundreds of creators based on your target audience.
  • Full control over content: Review, approve and download the material before you use it.
  • Built-in payment management: Make payments or ship products without leaving the platform.
  • Flexible campaign models: UGC for Ads, organic content, MeliClips, affiliate programs, and more.

🧩 Who uses Montu?

Montu is built for companies of every size that want to boost their digital presence:

  • Ecommerce and DTC brands that need content for Meta Ads, TikTok or MercadoLibre.
  • Startups and small businesses that don't have an in-house marketing team.
  • Retail brands that want to work with creators at scale.
  • Performance teams that need testable, efficient ads.

⚙️ How does Montu work, in broad strokes?

  1. You connect your store and social media (optional, but recommended).
  2. You create a campaign with the smart generator or manually.
  3. You receive applications from interested creators.
  4. You select, negotiate with and approve the creators who will work with you.
  5. You get content that is original and optimized for your goals.
  6. You pay directly from Montu and manage usage rights.

Ready to get started?

👉 Go to the next article: How does Montu work for companies?